How to build a successful brand in the bakery industry?

In the bakery industry, taste naturally takes the forefront, and it's what people value and purchase first. However, many cookies and biscuits are adorned to attract more attention from customers. Similarly, a pastry packaging can achieve the same effect. While you may not place your logo on a pastry itself, it can create a significant impression of professionalism when it's on your packaging box. This way, the customer will see your logo both when they receive the box and when they open it. Your logo, printed on the box, will be visible multiple times and associated with your pastries, thus taking a significant step in enhancing your own branding in a very straightforward manner.

As mentioned earlier, taste and the overall experience are paramount for your customers at the bakery or café. However, many cafes have a unique niche they want to adhere to, such as gluten-free products, special recipes, or perhaps decorative donuts. Regardless, when it comes to prints on our pastry packaging, there are countless possibilities. Your print can be exactly as you desire it; all you need to do is upload your file and place your order – we'll take care of the rest! Below, you can see some examples of how your design can appear on any of our pastry packaging options.

When designing your packaging, the first step is to determine what you want to print on the product. Once that's decided, you can browse through Weboksis' product range to find the product on which you want to place your logo or print. Products featuring Weboksis' logo applicator, has the logo applicator logo in the bottom right corner. If you come across a product that doesn't have the logo applicator feature but you still want to print something on it, don't hesitate to contact us!

After you've selected the product, simply open up the logo applicator tool associated with the product and follow the four easy steps, just as shown in this video.

An important aspect is determining the placement and size of the logo on the packaging. Typically, one chooses an appropriate size towards the center of the pastry packaging for the best impact. Placing the logo strategically and in a balanced manner can give the packaging a professional touch and enhance your own branding. At Weboksi, you have the opportunity to choose where you want your print placed, tailored to your needs and style, so that the logo harmonizes perfectly with the packaging design.

After the cardboard is selected, printing plates are prepared, and the packaging is printed. The packaging is printed on large cardboard sheets, followed by varnishing and finishing. After the printing is complete, the packaging is die-cut and then proceeds for post-processing and packaging.

The manufacturing process for packaging is interesting and diverse, and there are many factors to consider.

The delivery time for our custom printed pastry packaging is four weeks. The price for all pastry packaging is displayed when you open the logo applicator. It's worth assessing how many products you need, as larger quantities result in significantly lower costs for custom-designed pastry packaging.